Innovation - Technology - Performance

During the last 22 years, no one has delivered more groundbreaking, award-winning ATV tires and wheels than ITP. Never willing to rest on our hard-earned laurels, we're constantly exploring ways to make the ATV riding experience better. We are dedicated entirely to the ATV tire and wheel market, building hard-core products for the hard-core ATV owner. Whether you use your machine on the trails, in the dunes, through the swamps, on the racetrack or at a job site, we've developed a product to enhance your capabilities and enjoyment. We know what you need because we're out there ourselves, seeing what works and what doesn't. We use our products alongside our competitors, and we strive to be better in every way. Our research, design and development work is nothing less than exhausting, but always worth the effort. The results are a steady flow of original and improved products that have constantly surprised the industry. We'll never resort to copycat product development, unlike many other brands. In fact, it's the "other guys" who frequently take a hard look at ITP tires and wheels when designing new models!